Rich the Kid is now on the Billboard Hot 100. The Atlanta rapper’s hit song, “New Freezer” featuring Kendrick Lamar debuts at No. 75 while it reached a new peak on the R&B/Hip-Hop Chart at No. 36.
Rich the Kid can thank the hilarious memes and videos for the new found craze over his single. The #NewFreezerChallenge has spiked the songs streams 43 percent and gone up in downloads 120 percent this week.
Does he have a number one hit on his hands?